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Written by Otilia   
Monday, 20 March 2006

STUDY HIGHLIGHTS
- postgraduate studies: Professional Certificate in Management
- B.Sc. Economics with Major in Marketing

2001, October – Professional Certificate in Management - The Open University Business School, UK
Courses included: The Effective Manager; Accounting for Managers; Managing Client and Customer Relations Courses were held in Timisoara, Romania, by CODECS, the Open University representative in Romania, accredited by AMBA, EQUIS and other authorities.
One of the most comprehensive projects done for the "Efficient Manager" course as part of the MBA programme at the Open University Business School was a project on Human Resources. For the company I worked at the time, I had to define, design and analyse a new job of "Financial Analyst". The project began with a brief study upon the context of the new job within the company, continued with the job analyse on three main activities and then I applied the principles of Hackman and Oldham to define the job and make sure it has the five important dimensions identified by those authors: skills diversity, task identity, task importance, autonomy and feedback offered by the job to the employee. Next step of the project was to set the exact job description, mainly in terms of activities, responsibilities, subordination, followed by the job requirements (physical and intellectual features, studies, qualifications, experience, skills and aptitudes, personality etc.) The project ended with recommendations concerning various selection tests to be performed (aptitude, analogical, personality tests) and a scenario of questions to be asked during the selection interview.

2002, July - BSc Marketing - "Vasile Goldis" West University Arad, Romania
Average grade: 9.04 out of 10 (GPA of 3.61).
Final thesis presented in February 2003, having had the subject "eMarketing: Mix and Strategies", awarded grade 10 / 10.
The most important work I've done during university was a study carried over two years, 1999 – 2000, made to help the companies with low advertising budgets decide where to insert their TV spots, assuming that most of the decisions of when and where to insert commercials on TV are made by professionals who already made studies on when it's best for a product to be advertised. These professional services are often too expensive for small / medium-sized companies so my idea was to go backwards, find out when these professionals advertise a specific product in terms of time of the day and TV show related to. It was an in-depth analysis of the Romanian TV advertising, showing the commercials' frequency of a specific product / service category depending on the time of the day and the TV programme at that time. A number of 24 product categories, 4 time intervals and 10 categories of TV shows were identified and 600 TV commercials were taken into account and studied for every year, forming a representative sample of 0.4% of all TV commercials for that year. Example of conclusions obtained: mobile telephony services are best to be advertised between 8:30 and 11pm and never between 3 and 6pm, when in Romania is soap movies time etc. The subject of the study was at my choice, the idea came to me while talking to a friend owner of a small company. The paper of 1999 was presented at the university's yearly international symposium and so was it's continuation over year 2000, which included a comparative study, too. Both papers were awarded prizes. Let me know if you are interested in receiving the full paper (only Romanian version available).

1995, July - Baccalaureate - "Moise Nicoara" National College, Arad, Romania
Baccalaureate diploma with equivalent A levels in Mathematics, English, French, Romanian.
Diploma of Analyst Developer, as a result of graduating in a Computer Science class.

 

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